Privacy Policy Additional Information for California Residents

This CCPA Privacy Notice supplements our Privacy Notice and only applies to our processing of personal information that is subject to the CCPA.

NOTICE AT COLLECTION

At or before the time of collection, California residents have a right to receive notice of our privacy practices. California residents can find this information below.

• Personal Information Collected. See the section of this CCPA Privacy Notice titled “Overview of Personal Information Collected, Disclosed, Sold and/or Shared” for a list of personal information which may be collected. If we have previously collected personal information in the past 12 months, we may collect that personal information from you.
• Uses of Personal Information. See the section of this CCPA Privacy Notice titled “Uses of Personal Information” for a list of the purposes for which we use personal information.
• Is Personal Information “Sold” or “Shared” for “Cross-Context Behavioral Advertising”? Yes. See the section of this CCPA Privacy Notice titled “Overview of Personal Information Collected, Disclosed, Sold and/or Shared” for more details. If we have previously “sold” personal information or “shared” personal information for “cross-context behavioral advertising” in the past 12 months, we may “sell” or “share” that personal information if collected from you. See the section of this CCPA Privacy Notice titled “Right to Opt Out of ‘Sales’ of Personal Information and/or ‘Sharing’ for ‘Cross-Context Behavioral Advertising’ for instructions on how to opt-out of these activities.
• How Long is Personal Information Retained For? To determine the appropriate retention period for personal information, we may consider applicable legal requirements, the amount, nature, and sensitivity of the personal information, certain risk factors, the purposes for which we process your personal information, and whether we can achieve those purposes through other means.
• Additional Information. For more information on our privacy practices, please review this CCPA Privacy Notice and our Privacy Notice. Importantly, the section of our Privacy Notice titled “Your Privacy Rights” includes important details about how you can exercise some of the rights which you have under the CCPA.

CATEGORIES OF SOURCES FROM WHICH PERSONAL INFORMATION IS COLLECTED

We collect personal information that you provide to us, personal information we collect automatically when you use the Services, and personal information from third-party sources.

OVERVIEW OF PERSONAL INFORMATION COLLECTED, DISCLOSED, SOLD, AND/OR SHARED

The CCPA provides California residents with the right to know what categories of personal information Sofwave has collected about them, whether Sofwave disclosed that personal information for a business purpose (e.g., to a service provider), whether Sofwave “sold” that personal information, and whether Sofwave “shared” that personal information for “cross-context behavioral advertising” in the preceding twelve months. California residents can find this information below :

USES OF PERSONAL INFORMATION

We may use and disclose the personal information that we collect for the following business and commercial purposes:

• Providing the Services as further described in our Privacy Notice;
• Processing for administrative purposes as further described in our Privacy Notice;
• Processing for marketing purposes as further described in our Privacy Notice;
• Processing with your consent or direction as further described in our Privacy Notice;
• Processing to carry out automated decision making as further described in our Privacy Notice;
• Auditing related to counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards;
• Helping to ensure security and integrity to the extent the use of personal information is reasonably necessary and proportionate for these purposes;
• Debugging to identify and repair errors that impair existing intended functionality;
• Short-term, transient use, including, but not limited to, non-personalized advertising shown as part of your current interaction with Sofwave;
• Maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing financing, providing analytic services, providing storage, or providing similar Services;
• Providing advertising and marketing services;
• Undertaking internal research for technological development and demonstration;
• Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by Sofwave, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by Sofwave.

RIGHT TO OPT OUT OF “SALES” OF PERSONAL INFORMATION AND/OR “SHARING” FOR “CROSS-CONTEXT BEHAVIORAL ADVERTISING”

We “share” your personal information for “cross-contextual behavioral advertising” to provide you with “cross-context behavioral advertising” about Sofwave’s products and services.

California residents have the right to opt out of the “sharing” of personal information for “cross-context behavioral advertising.” California residents may exercise these rights by clicking on "Do Not Sell or Share My Personal Information" in the footer below.

DISCLOSURE REGARDING INDIVIDUALS UNDER THE AGE OF 16

Sofwave does not have actual knowledge of any “sale” of personal information of minors under 16 years of age. Sofwave does not have actual knowledge of any “sharing” of personal information of minors under 16 years of age for “cross-context behavioral advertising.”

DISCLOSURE REGARDING SENSITIVE PERSONAL INFORMATION

Sofwave only uses and discloses sensitive personal information for the following purposes :

• To perform the services or provide the goods reasonably expected by an average consumer who requests those goods or services.
• To prevent, detect, and investigate security incidents that compromise the availability, authenticity, integrity, and or confidentiality of stored or transmitted personal information.
• To resist malicious, deceptive, fraudulent, or illegal actions directed at Sofwave and to prosecute those responsible for those actions.
• To ensure the physical safety of natural persons.
• For short-term, transient use.
• Maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing financing, providing analytic services, providing storage, or providing similar services.
• To verify or maintain the quality or safety of a product, service, or device that is owned, manufactured, manufactured for, or controlled by Sofwave, and to improve, upgrade, or enhance the service or device that is owned, manufactured by, manufactured for, or controlled by Sofwave.
• For purposes that do not infer characteristics about individuals.

NON-DISCRIMINATION

California residents have the right not to receive discriminatory treatment by us for the exercise of their rights conferred by the CCPA.

This version was last updated on February 09, 2025.